I believe in the power of education and knowledge sharing. That’s why I create workshops and courses that dive deep into brand strategy, content marketing, and digital transformation. My goal is to empower individuals and businesses with the tools they need to build strong brands, adapt to change, and thrive in today’s dynamic market.
Arbaaa participated as a content partner at the University of Jeddah’s first International Forum for Giftedness in Higher Education, delivering a keynote on strategic storytelling and unveiling a free storytelling tool.
اكتشف أداة رواية القصة التفاعلية التي تساعدك على كتابة قصة مؤثرة عبر ٤ مراحل (المكان والزمان، الشخصيات، الأحداث، العبرة) باستخدام ثلاث طرق للتواصل: القلب، اليدين، والعقل. أداة سهلة، عملية، ومثالية للمسوقين وصنّاع المحتوى.
Explore the deeper meaning behind the classic "sell me this pen" challenge through a symbolic visual narrative. This article unpacks how simplicity, clarity, and authority drive effective persuasion in modern marketing and sales strategy.
Discover how Kolb’s Four Stages of Learning can help founders and marketers turn every experience into actionable growth. A proven framework for faster iteration, smarter strategies, and sustainable success.
The Generation That’s Shaping Culture, Not Consuming It
In Saudi Arabia, youth aren’t just a target audience — they are the architects of today’s cultural landscape. With nearly 70% of the population under the age of 35, it’s no longer strategic to treat young people as a
Selecting the right platforms for your personal brand in Saudi Arabia is critical to reaching the right audience and achieving your brand goals. This guide will help you analyze platform demographics, match platforms to your objectives, consider local trends, and create tailored content for each platform.
Analyze Platform Demographics
Understanding
Discover how to use content to build a strong personal brand. Learn about content types, trust-building strategies, distribution methods, and how to measure content success effectively.